Handling Bad Stuff. PR For Managing Issues

Join us on Launchpad for training with Kelly Bartling EVP of PR & Marketing for the Nebraska State Chamber. 
 

Topics covered

• Learn how to respond quickly and appropriately when an issue or crisis happens, instead of figuring it out in the moment.
• Better understand the difference between an everyday issue and a true organizational crisis, and when each requires action
• Identify the types of situations that could create reputational risk for our organization
• Learn how to protect relationships with members, customers, employees, partners, and the community during difficult situations.
• Understand who should communicate, who has authority to make decisions, and what my role should be during a crisis.
• Learn from real-world situations other organizations have experienced, including what worked and what they wish they had done differently.
• Identify gaps in our current crisis communication planning, policies, responsibilities, and training.